We respect the privacy of our customers. This official Privacy and Security
Statement is designed to help you understand what information we gather and how
we use it. In our ongoing effort to improve the services and features we
provide to our customers, we will continue to implement new technologies from
time to time. As a result, this policy is subject to change without prior
Online Privacy - The information we gather
The type of information we gather online falls into five general categories:
Aggregate Site Usage Information
Aggregate Site Usage Information
- Online Order Information
- Subscription Preferences
We collect and store information about the pages viewed by all of our website
visitors. We then use this data in aggregate form to identify overall visitor
behavior patterns. Our goal in using this information is to improve our site by
making it more responsive to the needs and preferences of our users.
Our Web servers automatically collect information about each visitor who
requests our Web pages, including your computer's internet protocol (IP)
address. This IP address allows us to identify your computer on the internet so
that the Web content you request from us can be sent to you.
From time to time, we may provide portions of this aggregate site behavior
information to vendors, consultants, potential advertisers or news agencies. We
typically do this in order to demonstrate the amount of interest in our sites
and/or to plan for technical infrastructure improvements.
Online Order Information
If you choose to purchase products from our website, we require the following
information in order to fulfill your order:
- Contact phone Number(s)
- Credit Card account information
We use this information to process your order and to make sure that it is
delivered to you. Aggregated order information is also used to track and
analyze overall shopping trends, which allows us to improve product offerings
and services to its members and customers.
We request an e-mail address during the order process so that we can send an
e-mail confirmation message acknowledging the receipt of your order. This
message contains your name, address, the list of items you purchased, an order
reference number, a confirmation of your shipping method, and the total amount
of items requested. Please note that this confirmation e-mail does NOT contain
your credit card number.
In order to register on—or purchase products from our website, your browser
must be set to accept "cookies." A cookie is a small piece of data housed in a
text file or folder on your computer's hard drive that helps us recognize you
following: (1) the profile facts you tell us about yourself, (2) your specified
areas of interest on our sites, (3) the items you've placed in your shopping
basket, and/or (4) the pages you visit as you shop.
The only personal information our cookie can contain is information that you
Our cookies cannot read data from other parts of your
computer. If you would like more technical information about how cookies work,
take a look at
As stated above, you must enable cookies on your Web browser for iwantarack.com
to function correctly. If you are concerned about information contained in your
iwantarack.com cookie, you may delete the file(s) at the end of each browser
session. View your browser's help file for more information on cookies.
Click-stream data is information that describes the page-by-page paths you take
as you browse through our websites. Using cookies, we track and store this
information to help us positively customize your shopping experience. We may
use click-stream data in the aggregate to provide improved services to groups
of shoppers who behave similarly. We may also use it on an individual basis to
improve your specific shopping experience. For example, if during a visit to
iwantarack.com you read an online article about how to choose the right tent,
we may during a subsequent visit present you with a how-to article on cleaning
your tent or point you toward a new product related to tent repair.
When you visit our website you receive an opportunity to sign up for our e-mail
newsletter services. These newsletters will be sent to you only if you choose
to place your name on our mailing list. In order to deliver these newsletters,
we may need to supply your name and e-mail address to specific service
providers who distribute content for us. We also use third-party companies to
authenticate and validate the information provided by our shoppers to make sure
our content arrives successfully. We have legally binding agreements with these
third-party service providers that prohibit them from using your information
for any purpose other than what we instruct them to do with it. Therefore, if
you sign up for any of our e-mail newsletters, you do not need to worry about
receiving unsolicited e-mails from other companies as a result of us releasing
Please note: In order to process your purchases, we may still send you a
confirmation e-mail, or we may contact you by mail or telephone if we have
questions about your order.
Online Security Statement
We understand that many consumers are concerned about Internet security. We
employs industry-leading technologies to store sensitive information and
protect it while in transit over the Internet. The following Security Statement
describes the technologies we use and provides additional details about how we
handle sensitive data like credit card information. We want you to be able to
shop on our website with complete confidence. If for any reason you feel
uncomfortable shopping with us online we invite you call us and order by phone:
1-203-888-2532, Mon. through Sun., 6 a.m. through 12 p.m. Eastern Standard
The transmission Of Sensitive Data
We work hard to protect the information that you send to us while it is en
route to and from our sites. To provide secure transmission, we employ Secure
Sockets Layer technology (SSL) on those pages that involve sensitive
information such as credit card numbers. SSL, which is supported by a vast
majority of Internet browsers available today, is the most commonly employed
method of secure, encrypted communication used on the Internet.
We have also obtained Verisign™ digital security certificates for all of our
websites. Verisign™ is an independent third party that authenticates the
identity of others on the Internet. By registering with Verisign™, we provide
you a method of independently authenticating that the entity you are dealing
with over the Internet is actually iwantarack.com.
What Happens To My Information After We Receive It?
SSL protects information en route to us. Verisign™ certificate technology helps
ensure that iwantarack.com is the actual recipient of this information. But we
don't stop there—we also work very hard to make sure the information you send
us is stored and managed securely once we receive it. All data collected is
stored on site and is protected by multiple levels of data and structural
security. This information is only accessible to Recreational Equipment, Inc.
and trusted, contracted third-party service providers.